Become a partner of voylt now

In modern vehicle retail, online customer contact is a decisive success factor. There is a clear trend, particularly when it comes to buying a vehicle: more and more prospective customers are favouring digital solutions to find and buy a new car, motorbike, etc. Car dealers and manufacturers who make effective use of the opportunities offered by digitalisation can increase their reach, address customers in a targeted manner and increase their sales figures in the long term.

​

 

This is because buyers nowadays usually find out about models, prices and financing options online first. Car dealers who use digital channels here have a clear advantage. Online customer acquisition offers advantages that conventional methods cannot provide. 

​

The market for used electric vehicles is growing

At the beginning of 2024, around 1.4 million e-cars (BEV) and around 2.9 million hybrid cars were registered in Germany. Since January 2024, 428,775 vehicles with (partially) electric drives have been newly registered, including 276,390 BEVs (source: KBA). Most newly registered company cars are only used temporarily by companies and are returned to the market as ‘young used’ vehicles after a short period of 2 to 4 years. 

 

There is now a significant stock of used electric cars, which has increased almost fivefold in the last two years. It is important to consider the special characteristics of electric vehicles. In addition to information such as battery size and range, knowledge of the remaining battery capacity (so-called ‘state of health’) and the maximum charging speed are extremely important for potential buyers of older models. We have summarised information on the purchase of used e-cars in an article.

​

​Options for targeted advertising

The online reach of your own vehicle listings is crucial. Listings on corresponding online platforms help with this. On voylt, you have the opportunity to make your electrically powered vehicles available to a highly qualified target group. Filter functions allow buyers to customise their search by make, model, price and other criteria. Dealers benefit from the fact that their vehicles reach precisely the target group that already has a purchase intention and specific ideas. This increases the likelihood of prospective buyers converting to actual buyers. 

​

Detailed vehicle presentation

A precise description of the vehicle, comprehensive image galleries, technical details and additional information on its condition (e.g. battery certificate) allow the customer to form a comprehensive picture in advance. In this way, sellers reach a pre-selected clientele that is already better informed about the vehicle and accesses the offer in a targeted manner.

 

Cost and time savings

The online reach of your own vehicle listings is crucial. Listings on corresponding online platforms help with this. On voylt, you have the opportunity to make your electrically powered vehicles available to a highly qualified target group. Filter functions allow buyers to customise their search by make, model, price and other criteria. Dealers benefit from the fact that their vehicles reach precisely the target group that already has a purchase intention and specific ideas. This increases the likelihood of prospective buyers converting to actual buyers. 

Compared to traditional methods such as print adverts or local events, an online listing is often cheaper and quicker to implement. In addition, retailers save time, as many prospective buyers are already informed about the most important details in advance thanks to the comprehensive information and therefore make more targeted enquiries.

​

 

Listing vehicles on an online portal is an efficient and effective way to reach a broad target group, build trust and speed up the sales process. From higher visibility and targeted customer approach to market analyses and cost benefits, online listing offers clear competitive advantages for vehicle sellers.

​

 

* The use of voylt's e-search is currently absolutely free of charge. We reserve the right to introduce prices at a later date.